Juventus lead the way in shirt sponsorship

Date: 24th September 2018 at 10:28pm
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The complete table of sponsorship that Serie A clubs receive has been revealed, with Juventus leading the pack with a huge 26.7 million total.

The Bianconeri are emblazoned with logos of Jeep on the front of their shirts and Cygames on the back, with those companies ensuring that the champions receive almost 10m more than their closest rival.

Sassuolo come second on the list, with Mapei apparently paying 18m to appear on the kit of the club that they own. Napoli and Milan complete the top three – joint on 15m each.

At the other end of the scale, Fiorentina are collecting no money for their charitable Save the Children kit, while Frosinone, Genoa, Empoli and Sampdoria all receive 1m or less for the companies who adorn their respective shirts.

For all their riches compared to their domestic rivals, Juventus’ figure pales in comparison with Real Madrid’s 75m, and is less than half of Barcelona’s 55m, with a number of English sides also receive more than the Bianconeri.

 

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